Thesaurus Dictionary
Synonyms and antonyms of Shoppers and customers in American Thesaurus
Shoppers and customers
adopter (noun)
someone who starts to use new technology before or after most other people
clientele (noun)
the customers of a store, hotel, restaurant, etc. considered as a group
consumer (noun)
someone who buys and uses goods and services. The expression the consumer is often used for referring to consumers as a group
customer base (noun)
a group of people who buy a particular product or who pay for a particular service
late adopter (noun)
someone who is slow to start using or buying a new product, technology, or idea