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Definition hard launch in British English

hard launch noun

[countable/uncountable] noun
/ˌhɑː(r)d ˈlɔːntʃ/
1

the act of making a new product or service fully available to the public and the media

Example

The job board saw its hard launch on 5th July and has already seen significant interest from both recruiters and graduates.

Synonyms and related words
Definition hard launch in British English